I’m sure that there are few things in the world that are truly entirely homogeneous. Never-the-less, when preparing to write my article on the ad, I went and read/watched a lot of the critiques of it. And I stand by my original assessment. As to whether or not they are more or less likely to sell razors, I refer you to the Nike ad featuring Colin Kaepernick, which was similar in many ways. Also to this article which claims that Young People Will Reward Brands That Take A Stand. Also, institutional investors like Blackrock have said that they are looking to invest in companies that demonstrate a commitment to tackling social issues and providing leadership in values-related arenas.

Dispelling cultural myths with research-driven stories. My favorite word is “specious.” Not fragile like a flower; fragile like a bomb! Twitter @ElleBeau

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